Kody, Formerly Keen, Closes $20M Series A to Disrupt In-Person Purchasing

Kody closes $20M Series A to revolutionize In-Person Purchasing, digitizing physical merchants with subscription-based FinTech for retail and hospitality.

The Journey of Teen Entrepreneur to the Leader in the Industry:

Established by Yoyo Chang, Kody began its operations two years ago but currently has an almost one-billion-dollar processing volume on an annualized basis. Learning from the story of Chang, a once-teen investor to the founder of a key FinTech player in the market is evidence of the growth of the startup. Initially starting as KodyPay, it gradually embarked on being an all-encompassing PaaS that would help in the digitization of retail and hospitality industries.

FinTech Disruption in the Field of Commerce:

Kody offers a connection between financial infrastructure and operational software, making business easier, and cheaper, and improving cash flow. They provide customer tracking and spending analysis to help organizations manage loyalty schemes and thus retention. Minimally invasive integration with existing systems makes Kody relevant to business requirements which focus on changes in the physical commerce environment.

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Kody is now heading to international markets, particularly the UK, Europe, Hong Kong, and Singapore after closing its $20M Series A funding. The company aims to improve on its platform front and forge more partnerships that will solidify its position in the evolving global FinTech space.

Opportunities and Threats Analysis:

Due to the emergence of integrated solutions, Kody was given the possibility of the digital and physical merging of buying and selling. Nevertheless, going global has problems such as legal frameworks and technological differences. The complex aspects of programmatic advertising will not overwhelm Kody, as it focuses on integration and providing its clients with data-driven results based on cooperation with partners. Kody leverages Series A funding to drive growth and solidify its position as a leader in advancing commerce.

Image Credit: Kody