Pelico, the Supply Chain Orchestration Platform raises $40M to accelerate its fast-growing North American footprint

Pelico, the Supply Chain Orchestration Platform revolutionizing complex manufacturing operations, announced $40M strategic financing round to accelerate its fast-growing North American footprint.

Led by General Catalyst with participation from existing investors 83North and Serena, the round brings Pelico’s total funding to $72M. As part of this round, Larry Bohn of General Catalyst will join the company’s board.

Pelico enables manufacturers to address the growing challenge of fragmented supply chains through a real-time orchestration platform that turns data into action. By synchronizing teams and processes, Pelico enables faster decisions, smoother collaboration, and agile responses to disruptions—cutting backlogs, reducing inventory costs, and improving on-time delivery.

Global manufacturers such as Airbus, Safran, Eaton, and Daikin have successfully deployed Pelico in just 12 weeks, achieving immediate improvements in operational efficiency. Customers see an average reduction of 40% in parts shortages, a 15% increase in on-time deliveries, and a 40% reduction in MRO cycle times.

“Today’s disruptions and future shocks cannot be solved by siloed teams and fragmented supply chains,” said Tarik Benabdallah, Founder and CEO of Pelico. “We started Pelico in 2019 to solve the dilemma that a single late part can halt a billion dollar production and limit the ability to innovate. Our AI-powered co-pilot is built to solve this by creating a connected, real-time view of supply chain operations.”

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“Pelico was rolled out across 5 factories and over 150 users in record time, delivering immediate and measurable impact,” said Dan Berilloux, Senior IT Leader, Aerospace at Eaton. “It didn’t just upgrade our tech stack—it transformed how our teams collaborate, make decisions, and operate. What used to be ad hoc is now standardized, streamlined, and scalable.”

‍Pelico is scaling rapidly with 300% year-over-year revenue growth over the past two years and tripling its headcount since 2022. Founded in France in 2019 by Tarik Benabdallah, Mamoun Alaoui, and Jonathan Hickson, the company now also maintains offices in Miami and Frankfurt. Deployed in over 15 countries, Pelico supports global industry leaders operating 1000+ factories worldwide and works with 50% of the world’s top 10 aerospace and defense companies.

With this funding, Pelico will accelerate North American expansion, where revenue has tripled in the last six months. The funding will also drive hiring in data science and engineering and accelerate investment in Agentic AI to deliver smarter, self-optimizing supply chains.

Larry Bohn, Managing Director at General Catalyst said, “Pelico addresses one of the most urgent challenges in global manufacturing—supply chain fragmentation. We saw their potential to transform complexity into clarity by turning operational data into fast, actionable insights. In today’s turbulent world, ensuring resilient and intelligent supply chains isn’t just a competitive edge—it’s a necessity. With General Catalyst now joining to scale this mission globally, we believe Pelico is poised to become a defining platform in industrial AI.” (cf. General Catalyst article: Our investment in Pelico)

Florent Pelissier, Startup Director at Microsoft said, “At Microsoft, we are proud to partner with forward-thinking companies like Pelico, whose GenAI solutions leverage Azure AI and Copilot to drive agility and resilience across manufacturing operations. Pelico’s Agentic platform exemplifies the kind of industry-relevant, cloud-powered innovation that harnesses the power of AI to deliver real-time insights and optimization, from the shop floor to the boardroom.”

Image Credit: Pelico